Google shopping features

Back in September, Google launched a new shopping feature. Based on your shopping history, you can see personalized results to pick and save your favorite brands. But only now has it been spotted in search results! Users enter a shopping-related query and may see a box that says "save your favorite brands to get more relevant results". Then Google shows a bunch of brand logos to choose from.
It's a pretty clear example of how SEO and brand marketing are connected, don't you think? You want your products to be found, but also for people to remember and like your brand, and save it there. So make sure to work on both to increase your online visibility!
Did you find this Google update interesting? 👆 Then you'll definitely like our free SEO news webinar! Sign up for the latest updates on what’s happening in SEO and learn how to leverage that for your business. Jono and Nick will also talk about Edge SEO and the benefits of content delivery networks like Cloudflare. Register now for Tuesday, March 28 (4 pm CEST / 10 am EDT).

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